Making Marketing Your Business simple
An extra Dash of Imagination
to help your company sparkle
Marketing Planning
Bringing an extra dash of imagination to your marketing plan for UK businesses.
Are you overwhelmed by marketing decisions and unsure of your next steps? Do you struggle to determine which actions will generate the best results? The journey to effective marketing begins with a robust, customised marketing plan that fuels your business growth by generating the leads you need.
Whether you are starting from scratch or just seeking a 'Dash of Imagination' to enhance your marketing strategy we support you in creating a marketing plan that works for you. We infuse creativity and strategy to craft bespoke marketing solutions tailored to your unique business journey.
At Dash of Imagination, we're committed to ensuring every penny you invest counts toward your growth. We don't believe in cookie-cutter approaches; instead, we conduct a comprehensive evaluation of your business to pinpoint precisely where your focus should be for sustainable advancement.
Take the next month to transform your business....
Our process ensures your business plan, marketing objectives, and overall strategy are perfectly aligned.
How we work with you and your team (if you have one):
Week One: Initial Review and Audit
In the first week, we will engage in thorough interviews and meetings with you and your team to understand the backend of your business operations.
We conduct a comprehensive analysis of your marketing functionality in relation to your overall strategy. We explore your current marketing operations, current marketing channels, current target market analysis, competitor analysis and the branding and messaging. We will also assess your performance metrics to ensure your are measuring the correct KPI's effectively.
Week Two: Alignment Discussions
During the second week, upon reviewing the marketing audit, we will facilitate discussions to align your business marketing operations with your future 1, 5 and 10 year goals.
Week Three: Marketing Plan Development
In the third week, we will focus on creating a detailed and actionable plan for your business, prioritized by urgency and ROI measurement. The plan will be tailored directly to your business but will include things such as, competitor analysis, goal setting, target market and positioning, marketing channels, tactics, and a detailed action plan.
Week Four: Plan Presentation and Debrief
We present the marketing plan to you, allowing time for thorough review. Then we can schedule a debrief call to address any questions, finalize details, and outline the next steps. Ensuring that all team members are on the same page regarding the business objectives and the steps needed to reach them.
Next Step: Optional Support
We have optional support to help you implement the plan, recruit and mentor marketing resources, and support your marketing teams to maximize impact.